My professional world has always lived beside a creative one.
Music, storytelling, film and media give me a different way to explore ideas, emotion and possibility. To me, creativity and entrepreneurship are not opposites. They come from the same instinct: seeing something before it fully exists and finding a way to bring it into the world.
Music has long been one of the ways I process experience, emotion and imagination. My work moves through electronic music, atmosphere and storytelling — often exploring the same themes that appear elsewhere in my life: discovery, transformation, freedom, connection and possibility.
Sonder Lumina is an evolving musical project built around atmosphere, emotion and the spaces between inner experience and the outside world.
A 14-track deep house album of transformation and awakening, tuned to 432 Hz — an alchemical journey from dark to light, moving through the call inward, the willingness to face oneself, and the process of growth, into clarity, expression and expansion.
Spotify · Apple Music · YouTube Music · Amazon Music
Media is another way ideas move.
Across interviews, podcasts, video, social content and long-form conversation, I use media to explore what I am seeing in business, markets, creativity and life — and to connect those ideas with people who may see something in them too.
Ideas in motion.
Conversations with Chad — Podcast →
Media or collaboration inquiry →
Film combines many of the things I am drawn to — story, character, imagery, music, culture and ideas. I am interested in projects that reveal worlds people rarely see, explore unconventional lives and capture the tension between ambition, possibility and transformation.
A story from the volatile, ambitious and often misunderstood world of penny stocks and speculative capital markets.
Penny Kings draws from a world I have known for decades: entrepreneurs, promoters, investors, dreamers and companies chasing the possibility of becoming something much bigger. The project explores the characters, ambition, risk and psychology that exist beneath the surface of speculative markets.
Whether I am looking at a company, a market, an idea or a creative project, the impulse is often the same: notice what is not obvious yet, imagine what it could become, and help move it toward reality.
New music, stories, ideas and projects are always taking shape.
Follow the Journey · Explore Ideas · Discuss a Creative Collaboration
Instagram — @chadmcmillan · LinkedIn — /in/mcchad/ · X — @mrchadmcmillan · TikTok — @thechadmcmillan · YouTube — @chadmcmillan